Mark Hughes believes players can make an indelible mark on the game if they join the Manchester City revolution.
With no UEFA Champions League football to offer, the Eastlands boss admits he is having to use a different approach to lure the top players.
He is instead selling a dream, which has worked with some, including England midfielder Gareth Barry and Republic of Ireland goalkeeper Shay Given.
But former World Player of the Year Kaka turned City down in January only to join Real Madrid for £56million last week.
But this has not put Hughes off, with the City boss admitting: "What we've got to do is offer those players something different.
"We can't at the moment offer Champions League football and that is a big thing for top players. We're not at the level of some clubs and we accept that.
"But we can offer a different challenge, a different goal.
"We put it to them, 'if you come to Man City you'll be at the beginning of a journey that we feel will lead to something very special and successful. If you see it through to its conclusion you'll make your mark on the game'.
"Every Premier League footballer is a wealthy man, but the vast majority won't make their mark in the game.
"You get to a point where you've earned a significant amount of money but here you can make an indelible mark on the game and that counts."
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